Marketing Executive
Eflexes
Limerick
Eflexes staffing and recruitment solutions are currently recruiting for a marketing executive who specializes in e-mail and content marketing. this is a full-time role based with a client of ours in limerick city. as part of your role, you will be responsible for the planning, creation, execution and reporting of emails that sell! you will also be a keen writer who is at ease writing content that answers our customers’ questions as well as selling the products. duties and responsibilities will include but are not limited to; • manage email marketing campaigns end-to-end, including planning, targeting, set-up, content creation, testing, execution, reporting and optimisation of the campaigns. • generate reports and monitor performance in order to provide recommendations and deliver continuous improvements to the email system. • inter-departmental co-ordination of campaign activity to ensure a consistent and integrated brand experience across all touch points. • staying current with best practices, strategies, and industry regulations. related to email. • developing our evolving email strategy so that the customer is are getting the right. message in front of the right customer at the right time. • create segmentation criteria and groups for our mailing data. • work alongside our data team to ensure they are utilising customer data. in the most effective manner possible. • adhere to all campaign deadlines and budgets. • continuously perform a/b tests and multivariate tests to optimise the. performance of the programme. requirements: • hands on experience with email automation software, html and content management systems. • design experience is preferred but not essential. • knowledge of seo/sem and google analytics. • excellent written communication and copywriting skills. • highly competent with a high level of attention to detail. • customer focused with a key understanding of how to drive trade as well. as being passionate about digital experience. • strong interpersonal and relationship building skills in order to manage. relationships with internal colleagues, to achieve a specific outcome. • an ability to work under tight deadlines. if you are interested or want to find out more about the role, please apply today! eflexes are an equal opportunities employer. this job originally appeared on recruitireland.com.
2381 days ago